B2C
B2C, or Business-to-Consumer, is a business model where a company sells its products or services directly to individual customers for personal use.
How it works
This model focuses on mass-market advertising, user-friendly platforms, and high-volume sales to the general public. It is the most common model for e-commerce websites, retail stores, and streaming services, where the end-user is an individual person.
Examples
- 1.An online clothing store like ASOS selling apparel to shoppers
- 2.A streaming service like Netflix providing entertainment subscriptions to viewers
- 3.A food delivery app like DoorDash connecting restaurants with individual customers